lookWritenow blog

which comes first the word or the image

February 27, 2014
by karenphil
0 comments

Marketing Package

Submission for a competition sponsored by Interprint, a company that prints patterns for laminate.  Karen submitted this marketing package targeting a variety of contemporary laminate design markets.

February 27, 2014
by karenphil
0 comments

Product Concept

Karen’s bright idea! The product, the name, the graphics, the motif, the packaging, the works.  Half way through, she changed the material and began to adapt the graphics to match.  This project aside needs to be developed!

February 27, 2014
by karenphil
0 comments

Product Packaging

Packaging design concepts for glassware products for department stores such as Macy’s and Bloomingdales.  An essential element of the mission was to make sure that when the packages were displayed, the result would be a striking sculptural presence and all … Continue reading

December 11, 2012
by karenphil
0 comments

Branding for lookWritenow

This series of images shows some of the ideas explored in the development of our lookWritenow identity.  We work really hard for all our clients, including ourselves!!